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Jobs’s Macworld Keynote: More on Apple and Fox: iTunes Digital Copy, Movie Rentals

January 16, 2008
by Staci D. Kramer
Executive Editor, paidContent.org

Staci D. Kramer

Twentieth Century Fox actually has two deals with Apple that Steve Jobs announced today with Fox Filmed Entertainment CEO Jim Gianopulos. A lot is being made of the video rentals, more on that in a bit. But we’ll start with a look at the DVD-download combo; the Apple version is only available for now with Fox. Fox first tried it with Windows on “Live Free or Die Hard.” Buyers get a digital version on the second disk of special editions; it can be uploaded to a computer and moved to portable devices. In iTunes’ case, the digital copy file goes straight to iTunes and can be used with only one iTunes library; it can be used on a PC or Mac, video iPods, iPhone or Apple TV.

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