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E3 2008: Game Over for the Electronic Entertainment Expo?

July 14, 2008
by Dan Ackerman
Blogger, Crave, CNet

Dan Ackerman

This week brings us the annual Electronic Entertainment Expo–the video game trade show better known as E3. This is E3’s 14th year, and my 10th time attending the show. But despite booming game sales and a firm foothold in the mainstream pop culture marketplace, the future of this gaming event is in jeopardy.

After years of big-budget extravagance for an audience of 60,000-plus visitors at the Los Angeles Convention Center, the game companies that form the backbone of the show felt their budgets were spiraling out of control, and even the large amount of media attention they got from E3 wasn’t worth the millions they put into building massive booths and displays.

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