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Holy Cash Cow, Batman! Content Is Back

August 11, 2008
by Tim Arango
Media Writer, New York Times

Tim Arango

On an early Saturday morning about three weeks ago, Barry M. Meyer pulled a sheet of paper from the fax machine in his home office, inhaled deeply and held it up to the light of a nearby window.

The number on the fax was eye-popping: $66 million, plus change.

Ka-ching. The opening-day box office receipts for the Batman film “The Dark Knight” had just set a record. And for myriad reasons–including the late Heath Ledger’s delicious turn as the Joker–the blockbuster is still filling theaters on a pace that may land it just behind “Titanic” on the list of all-time, top-grossing films.

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This is a section of the All Things Digital Web site featuring posts from around the Web, from other Dow Jones properties and also original pieces we solicit. The section is now explicitly labeled that it comes "from other Web sites."

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