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Silicon Valley’s Airline: XOJET Takes Off as Corporate Jets Lose Favor

November 26, 2008
by Dean Takahashi
Writer, VentureBeat

Dean Takahashi

When the chief executives of the Big Three automakers went to Washington, D.C. with tin cups in hand asking for a $25 billion government bailout, they triggered public outrage when it was revealed they’d flown in on luxury private jets. With shareholder and taxpayer frustration growing, companies are starting to see corporate jets as a liability.

That’s where Silicon Valley’s XOJET airline comes in. The San Carlos, Calif.-based airline provides a kind of private jet time-sharing service for corporations. Sure, it’s not your typical Silicon Valley start-up. But it’s an example of how innovative thinking can re-engineer an entire industry.

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