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Georgetown Not Smiling on Apple Store

December 29, 2008
by Yukari Iwatani Kane
Blogger, WSJ.com, Digits

Yukari Iwatani Kane

Apple’s highly successful retail stores may be lauded for their sleek modern design and smart layout, but the Georgetown district in Washington, D.C., doesn’t seem to care.

Both the Georgetown Advisory Neighborhood Commission and the Old Georgetown Board, a design committee that must approve designs for all buildings in the historic district, rejected a resubmitted proposal from the Cupertino, Calif., company for the third time earlier this month, according to the Georgetown Current.

Apple announced more than a year ago that it was planning to build a store in Georgetown. Though Apple won’t confirm it, the Old Georgetown Board says the company has a site on Wisconsin Ave. in the heart of the historic district. Apple so far has been unable to come up with a plan that passes the review process.

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