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Bring on the Techies: How Silicon Valley Can Help Save Newspapers

March 9, 2009
by Nathan Richardson
CEO, ContentNext Media

Nathan Richardson

How badly does the newspaper industry need new ideas? Here’s the story I often tell when that question comes up.

The year was 2005, and I had recently joined the venerable Dow Jones from Yahoo (YHOO), where I had led the team that helped build the financial portal. My job at Dow Jones was head of all consumer online sites, including WSJ.com, Barrons.com and Marketwatch.com. One day I was invited to a meeting to brainstorm about, of all things, the width of the Wall Street Journal. After I made a suggestion that was somewhere between novel and off the wall, the then-publisher leaned on the table, looked at me and said: “How old are you, young man?” The suggestion was clear: If you’re under 40, you can’t possibly understand the newspaper business. I still wish my response, though impolitic, had been: “How old is your thinking?”

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