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Talk Isn’t Cheap? For Cellphone Users, Not Talking Is Costly Too.

March 10, 2009
by David Lazarus
Business Columnist, L.A. Times

David Lazarus

If you’re like most cellphone users, you probably think you’re paying less than 10 cents per minute for calls. Think again.

When you do the math, you find the average cellphone customer actually pays more than $3 per minute, according to a report being issued this week by the Utility Consumers’ Action Network, a San Diego consumer advocacy group.

I got a sneak peek at the report the other day.

Researchers arrived at the average $3.02 per-minute charge by comparing the average number of minutes charged in more than 700 San Diego consumers’ telecom bills and dividing by the average number of actual minutes used.

“We knew it was a myth that wireless costs were going down,” said Michael Shames, UCAN’s executive director. “But we were blown away by the actual costs.”

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