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Comcast, GE in Talks to Combine Some Media Assets

Sam Schechner

Comcast Corp. (CMCSA) and General Electric Co. (GE) are discussing a plan that would merge Comcast’s cable networks with GE’s NBC Universal, according to a person familiar with the matter.

In the deal under consideration, Comcast would contribute assets and cash and receive 51 percent ownership of NBC Universal in a joint venture with GE, which would own the remainder, the person says. The deal would value the assets contributed by Comcast at about $6 billion. Comcast would also contribute between $4 billion and $6 billion in cash, the person said.

The deal is still far from finalized and could still fall apart, the person said.

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