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Disney Plans Get a Cold Reception Online

November 4, 2009
by James T. Areddy and Ellen Zhu
Reporters, The Wall Street Journal

James T. Areddy and Ellen Zhu

Walt Disney (DIS) won’t make Shanghai the happiest place in the world.

That’s the early reaction from a surprising number of netizens, or Chinese Internet users, to confirmation early Wednesday that plans for Shanghai Disneyland have the green light to proceed. Of the posts streaming into tianya.cn, a major portal, early Wednesday, the negative views were solidly outweighing positive views. A survey on eastday.com suggests a lack of enthusiasm too.

The Burbank, Calif., entertainment giant and the Shanghai government announced that they have central-government approval to build mainland China’s first Disney theme park and resort, which means contracts to build can now be hashed out.

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