Eager to expand use of the Web to advertise their products, pharmaceutical giants, including Eli Lilly and Pfizer, are heading to Washington this week to call on the Food and Drug Administration to provide guidelines for marketing prescription drugs online.
by Andrew LaVallee, Reporter, The Wall Street Journal
Google, Microsoft and Yahoo are all offering some form of courtesy Wi-Fi through the holiday season, at venues such as airports, hotels and Times Square.
Each has a relatively new service it’s hoping to attract consumers to, whether it’s Google’s Chrome browser, Microsoft’s Bing search engine or Yahoo’s revamped home page and customization features.
by Loretta Chao and Sue Feng, Reporters, The Wall Street Journal
The China Internet Illegal Information Reporting Center has released the latest list of “vulgar content” offenders (in Chinese). This time, Google escaped mention–but Yahoo China and a popular real-estate portal, Soufun, did not.
by Jessica Hodgson, Reporter, The Wall Street Journal
Google co-founder Sergey Brin said Thursday that he believes it’s a “shame” that Yahoo had decreased its focus on Internet search, through its recently announced partnership with Microsoft.
It’s a face-off between new and traditional media at the Web 2.0 Summit.
Representing new media, in a discussion over the future of journalism, are Federated Media’s John Battelle; Marissa Mayer, who leads Google’s search services and consumer products like Chrome; and Huffington Post CEO Eric Hippeau. Arthur Sulzberger Jr., publisher of the New York Times, and The Wall Street Journal’s top editor, Robert Thomson, stand in for the old guard.
A new executive team at MySpace is trying to reignite the brand by focusing on areas like music, videos and games as users abandon the social-networking site for cooler destinations.
MySpace, which is holding a conference this week for its global ad-sales staff, needs to lure visitors back and kick-start advertising revenue, ad executives say.
by Zachary M. Seward, Assistant Editor, Nieman Journalism Lab
“I’m not saying Google’s an enemy, all right?” the chief executive of The Associated Press, Tom Curley, was telling a few people in Hong Kong on Tuesday.
by Andrew LaVallee, Reporter, The Wall Street Journal
Phishing attacks that affected customers of Microsoft’s Hotmail Monday have compromised more than 30,000 email accounts, including those of Gmail, Yahoo Mail and other services.
Microsoft blamed phishing, in which cybercriminals try to trick consumers into revealing personal information through fraudulent emails, for a list of Hotmail account passwords that appeared online.
by Jessica Hodgson, Reporter, The Wall Street Journal
Convergence between the television and the home computer — a holy grail of the digital age — has largely eluded the industry, but the living-room screen is now emerging as a key battleground for software and Internet companies.
by Suzanne Vranica
and Jessica E. Vascellaro, Reporters, The Wall Street Journal
Yahoo is planning to reintroduce its battered brand to the public Tuesday with a massive global marketing campaign, according to people familiar with the effort.
The Internet company’s new tagline, according to one of those people: “It’s You!”
by Daniel Eran Dilger, Executive Publisher, RoughlyDrafted Magazine
Tomorrow’s crisis today: Apple’s critics haven’t yet realized that the iPhone App Store has fueled millions in software development efforts to produce content exclusively tied to the company’s proprietary Cocoa Touch mobile platform.
by Eric Savitz, Blogger and Columnist, Barron's, Tech Trader Daily
Yahoo shares are on the rise this morning after Bank of America/Merrill Lynch analyst Justin Post lifted his rating on the stock to Buy from Neutral, increasing his price target to $19, from $17.
Post describes Yahoo as “a growth company which is now trading like a long-term secular decliner.”
by Jessica E. Vascellaro, Reporter, The Wall Street Journal
Silicon Valley antitrust lawyer Gary Reback made his case against the Google Books settlement Tuesday, arguing that the settlement is illegal but could be remedied if the Justice Department insists that Google license the books it scanned to competitors.
by Loretta Chao, Reporter, The Wall Street Journal
Alibaba Group’s restructuring of its China Yahoo business, which strips out a classified listings operation added to the site last year, marks yet another setback for China Yahoo since its high-profile tie-up with the Chinese e-commerce giant four years ago.
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