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Voices

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Thursday, November 12, 2009

How AdMob Brings Google Important Competitive Intelligence

Ian Schafer

In case you missed it, Google acquired mobile ad network AdMob for $750 million in stock.

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Friday, November 6, 2009

Social-Media Pranksters Had Fun With Walmart’s Caskets

Craig Daitch

When it comes to social media, it’s best to start with a solid listening strategy.

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Wednesday, October 28, 2009

Could the Droid Be the Device That Finally Dethrones the iPhone?

Rita Chang

With Apple posting record profits last week, thanks in large part to brisk sales of its iPhone, it may seem downright crazy to mount a smartphone challenge at all, let alone one that takes direct aim at the iPhone.

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Tuesday, October 13, 2009

He Can Haz Big Blog Empire

Michael Learmonth

Who knew pictures of cats with funny misspelled captions would evolve into one of the bigger indie blog networks in the world?

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Thursday, October 8, 2009

Pharma Drops Search Advertising After FDA Warning

Rich Thomaselli

Pharmaceutical companies, fearful of running afoul of the U.S. Food and Drug Administration’s marketing guidelines, have virtually abandoned search ad marketing in the wake of the FDA’s online ad crackdown earlier this year.

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Tuesday, October 6, 2009

FTC Cracks Down on Blogger Payola, Celebrity Tweets

Michael Learmonth

The Federal Trade Commission is cracking down on blogger payola.

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Thursday, October 1, 2009

Google’s SideWiki: Don’t Say We Didn’t Warn You

Josh Bernoff

Let’s be clear. Sidewiki is a land grab. Google has now set up real estate on every single website for commentary from the masses.

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Tuesday, September 29, 2009

Do We Still Buy the Myth of the Can-Do Celebrity CEO?

Simon Dumenco

Last week, former eBay CEO Meg Whitman officially launched her campaign for governor of California, hoping to clinch the Republican nomination.

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Wednesday, September 23, 2009

How Pizza Hut App Got Role in Latest iPhone Spot

Emily Bryson York

Pizza Hut’s iPhone app will be featured in an Apple-sponsored iPhone commercial breaking tonight.

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Tuesday, September 22, 2009

Twitter: A Vampire That Can Legally Suck the Life Out of You

Simon Dumenco

Oh, those clever birds at Twitter. When the microblogging service announced recent changes to its terms of service, its executives knew exactly how to spin the news.

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Wednesday, September 9, 2009

How Much Would YOU Pay to Read Still More About Sicko Garrido?

Simon Dumenco

On the web, lurid, sensationalistic news is priced at $0 (for now, at least). Maybe it’s worth exactly that.

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Thursday, August 13, 2009

And Then There’s This Article: Seven Truths About Viral Culture

Simon Dumenco

There’s something a little heartbreaking about the very existence of “And Then There’s This: How Stories Live and Die in Viral Culture,” by Bill Wasik.

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Friday, August 7, 2009

10 Years After “Blair Witch,” Viral Movie Marketing Grows Up

Aris Georgiadis

Imagine my surprise (or dismay) the other day when I read that the “Blair Witch Project” is 10 years old this summer.

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Tuesday, July 21, 2009

Twitter Generates $48 Million of Media Coverage in a Month

Abbey Klaassen

Twitter’s been the toast of TV news programs, daytime talk shows, magazine editors and newspaper reporters. But what’s all that chatter worth?

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Thursday, July 9, 2009

Why Google Voice Reminds Me of AT&T

Judy Shapiro

I’m an ex-AT&T “Bell head,” so anything telecom always gets my special attention. When I saw the Google Voice re-announcement recently, I couldn’t help wondering, “Huh, what’s up with that? How does this fit into Google’s core business?” Mostly, though, I was interested in understanding why this and why now.

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This is a section of the All Things Digital Web site featuring posts from around the Web, from other Dow Jones properties and also original pieces we solicit. The section is now explicitly labeled that it comes "from other Web sites."

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