Friday, September 4, 2009
Triple-Digit Inflation
At first it looked like an infielder’s batting average: the number 230 flashed on signs at baseball stadiums–and in TV sports coverage–this summer.
Tuesday, August 11, 2009
GM Demystifies “What Is 230?” Viral Campaign
General Motors pulled the curtain back on a cryptic marketing campaign, saying Tuesday that its new Chevrolet Volt would get at least 230 miles per gallon when it goes into production next year.
Monday, July 13, 2009
New Threat To The Valley: Toyota Might Close NUMMI
The carnage in the auto industry may be about to hit Silicon Valley.
Toyota is considering close NUMMI, a Fremont, California vehicle-assembly plant that it has been operating jointly with General Motors.
Friday, June 26, 2009
Shorten This!
To find a Web page you wanted in the pre-Google era, you often had to guess at its address. Was General Motors generalmotors.com, general-motors.com, or gm.com?
Thursday, April 2, 2009
Hey, Lauren! Is Apple’s 17-Inch MacBook Pro Expensive?
There’s something about comparing the prices of Windows PCs and Macs that makes otherwise cool and collected people–Windows and Mac users alike–become profoundly emotional and partisan, until steam shoots out of their ears and their eyeballs turn bright red.
Wednesday, November 19, 2008
Germany’s SolarWorld Wants to Buy…a Car Company?
Have things gotten that bad in the solar industry? Something has prompted Germany’s SolarWorld to state its intention of offering one billion Euros to acquire four production plants and one headquarters currently owned and operated by the Opel division of General Motors. The goal? To create Europe’s first “green” car company and–presumably–sell enough electric and hybrid cars to offset the dismal margins of the company’s core solar business. One would think there’d be other fish to fry.
Thursday, May 15, 2008
Closing the Door to Microsoft Vista
General Motors may take a detour around Vista, the latest computer operating system from Microsoft. The automaker has encountered so many speed bumps getting Vista to work on its machines that it may just wait for the next version of Windows, due in 2010 or 2011. “We’re considering bypassing Vista and going straight to Windows 7,” says GM’s Chief Systems & Technology Officer Fred Killeen.
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