We keep hearing that marketers increasingly like the idea of Web series as a promotional tool, and are finally starting to pay more for them. Case in point: the WSJ says Vogue and IMG are producing a 12-episode online reality series called Model.Live for $3 million, or about $31,000 a minute.
While DreamWorks, Lionsgate and even Cash-Machine Manoj all have Indian capital to thank for their varying degrees of independence, Terry Semel is apparently courting a few billion dollars from Dubai as he nears a deal to acquire the management giant (and burgeoning media player) IMG. The ex-Warner Bros./Yahoo! kingpin has had his eye on Teddy Forstmann’s hobby since at least June, when it was rumored Semel was knocking on a few gilded doors around the Middle East, hat in hand.
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We are fully aware of the controversies around how linking and aggregating is done on the Web and we, in no way, are attempting to "scrape" original content created by others. Instead, regarding third-party posts, we are trying to point readers of this site to other posts from around the Web that we admire and are trying to do so in the quickest manner possible.
The Internet is full of terrific content that is not ours and we want to help our readers find it by making editorial suggestions--Look, Mom, no algorithm!--of posts we think are worth their time.
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