by Jessica E. Vascellaro, Reporter, The Wall Street Journal
Eric Schmidt is brimming with Bay Area pride.
In the 33 years that the Google CEO has lived in the Bay Area, Schmidt says he has watched a long list of regions try–and fail–to create technology capitals of Silicon Valley’s scale.
by Geoffrey A. Fowler and Jessica E. Vascellaro, Reporters, The Wall Street Journal
EBay Inc.’s PayPal plans to unveil a new system that makes it easier for software developers to integrate the online payments system right into their programs–as the company takes new steps to protect its turf.
With the new open software, called Paypal X, users won’t have to type their username and password into a separate PayPal Web site in order to complete a payment.
by Jessica E. Vascellaro, Reporter, The Wall Street Journal
Facebook Wednesday threw its software developers a bone, releasing a “roadmap” of forthcoming features to help them plan their products. They include new ways for software applications, like games, to messages Facebook users when their friends want to play Scrabble, for instance.
by Ben Worthen and Jessica A. Vascellaro, Reporters, The Wall Street Journal
Technology companies are launching big advertising campaigns as they wager on a pickup in business spending and jockey to have their products stand apart in an environment where new customers are hard to find and competition is intensifying.
by Jessica E. Vascellaro, Reporter, The Wall Street Journal
Want to know how your email usage stacks up?
The results of our informal email survey provide some food for thought (though clearly not much science). Inspired by a Journal article earlier this week entitled “Why Email No Longer Rules,” we asked readers to tell us how many emails they sent on Monday, and a little bit about themselves. They could respond by email, commenting on Digits, or Twittering. Here’s what we learned from our 48 respondents.
by Jessica E. Vascellaro, Reporter, The Wall Street Journal
Email has had a good run as king of communications. But its reign is over.
In its place, a new generation of services is starting to take hold–services like Twitter and Facebook and countless others vying for a piece of the new world.
by Jessica Vascellaro, Reporter, The Wall Street Journal
Google Inc., a champion of the belief that advertising should be less about art and more about science, is embracing its inner creative side.
As it searches for new growth, the company in recent months has focused more on creating custom ad campaigns spanning multiple Google services for big spenders including Hewlett-Packard Co. and Ford Motor Co.
by Jessica E. Vascellaro, Reporter, The Wall Street Journal
Facebook Inc. plans to announce a deal with online measurement company Nielsen Co., in a step to address advertisers’ frustration with measuring how ads perform on the social network.
Under the partnership, Facebook will begin polling its users about some of the display ads it runs on its site, such as a banner promoting a movie release.
by Suzanne Vranica
and Jessica E. Vascellaro, Reporters, The Wall Street Journal
Yahoo is planning to reintroduce its battered brand to the public Tuesday with a massive global marketing campaign, according to people familiar with the effort.
The Internet company’s new tagline, according to one of those people: “It’s You!”
by Jessica E. Vascellaro, Reporter, The Wall Street Journal
Google Inc. Friday announced a highly anticipated service that will make it a middleman for selling graphical ads over the Internet.
The technology, called the DoubleClick Ad Exchange, resembles a stock exchange for display ads, ads with images and text that appear alongside content on a Web page.
by Jessica E. Vascellaro, Reporter, The Wall Street Journal
Google’s experiments to help the publishing industry adapt the Web continue.
In April, the company introduced an interactive news timeline, newstimeline.googlelabs.com, that displays summaries of news articles chronologically and allows users to slice and dice their view by source.
Last week, it disclosed its plans to help publishers earn money, saying it was working on improving its payment service to help publishers charge for their content online.
by Jessica E. Vascellaro, Reporter, The Wall Street Journal
Google, which is often in the crosshairs of newspaper publishers, thinks it can help newspaper companies get paid for their work.
The search giant is planning to upgrade its existing Google Checkout payment service to handle a broad suite of billing and subscription services targeted at premium content creators like newspapers, according to a memo the company recently submitted to the Newspaper Association of America.
by Jessica E. Vascellaro, Reporter, The Wall Street Journal
Silicon Valley antitrust lawyer Gary Reback made his case against the Google Books settlement Tuesday, arguing that the settlement is illegal but could be remedied if the Justice Department insists that Google license the books it scanned to competitors.
by Jessica E. Vascellaro, Reporter, The Wall Street Journal
Google’s settlement with authors and publishers to gain copyright licenses over millions of books will expand the underprivileged’s access to information, a group of professors and civil rights advocates argued Thursday.
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