When Apple CEO Steve Jobs kicked off this year’s Macworld Conference & Expo, he once again raised the bar on presentation skills. While most presenters simply convey information, Jobs also inspires. He sells the steak and the sizzle at the same time, as one reader commented a few years ago. I analyzed his latest presentation and extracted the 10 elements that you can combine to dazzle your own audience.
Thanks for all the great toys, Uncle Steve, but did you have to go and break the Internet? I and about 7,000 other people were all signed up to get Twitter updates from MacRumors, but I never saw a single one–and in fact the entire Twitter.com network was virtually unusable for several hours, with one message trickling through every 20 minutes or so. I had several friends send messages saying the entire Internet was slow.
Besides being the day that Macworld crashed Twitter, today was also Wikipedia’s seventh birthday. In the seven years since Wikipedia was publicly launched on Jan. 15, 2001, the online encyclopedia has put up some impressive numbers. The flagship English language version now has 2,174,371 articles (as I write this), is the ninth most popular site on the Internet (according to Alexa), and has spawned six side projects (Wiktionary, Wikibooks, Wikinews, Wikiquote, Wikisource, and Wikiversity).
One of the hot rumors heading into Macworld this year was that Apple was going to offer a notebook with a solid-state, flash-based drive replacing the hard drive. And they really are offering that as an option. At the keynote, CEO Steve Jobs only said that it would be expensive. But he’s not kidding: The solid-state hard drive is going to cost you more than you likely will want to pay.
Live media events are great, when they work. But watching live services like Twitter collapse around the Steve Jobs keynote this morning provides more great examples (if needed) why the Interweb isn’t yet TV.
Will it be a MacBook Touch or an Apple TV Pro? And what’s all this about the Air? [Today] is the big Stevenote day at Macworld in San Francisco, and I’ll be there with an EVDO card and last year’s Mac laptop burning my thighs.
If you’ve been following the latest Macworld 2008 news, you probably heard about the signs that have been hung at the Moscone Center that say “There’s something in the air.” There is much speculation as to what that might mean, but according to Brighton-based “Internet junkie” Aral Balkan, that something is a flying MacBook Pro.
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