Strange but true: These are either the best of times or the worst of times for Apple’s reputation–and it all depends on which developments you choose to pay attention to.

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“MobileMe members may be unable to access MobileMe Mail. Service will be restored ASAP. We apologize for any inconvenience.”

If by “may” Apple means “definitely,” and by “ASAP” it means “nearly three hours and counting,” then I think we’re all on the same page.

It has been a hair under two weeks since Apple deemed MobileMe’s now-infamous mail woes a thing of the past on the MobileMe Status blog. Nevertheless, error messages like the one above and a healthy new Apple support discussion thread seem to disagree. The first post there at 12:09 pm MDT asks whether mail.mac.com is down, with several respondents and some Ars staff confirming that the troubled service is experiencing another outage lasting a couple hours so far.

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