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Thursday, November 5, 2009

Facebook “What People Are Up To,” MySpace “What People Are Into,” News Corp. Exec Says

Andrew LaVallee

News Corp.’s digital chief said Thursday that the company’s social-networking property MySpace is going in a different direction than rival Facebook, based on how its members socialize and share interests.

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Friday, October 23, 2009

Power.com Suit Against Facebook Is Dismissed

Andrew LaVallee

A U.S. District Judge dismissed a lawsuit against Facebook by Power.com Thursday, the latest move in a back-and-forth legal battle between the two social-media services.

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Thursday, October 15, 2009

MySpace Tries to Recover Its Cool

Emily Steel

A new executive team at MySpace is trying to reignite the brand by focusing on areas like music, videos and games as users abandon the social-networking site for cooler destinations.

MySpace, which is holding a conference this week for its global ad-sales staff, needs to lure visitors back and kick-start advertising revenue, ad executives say.

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Wednesday, October 7, 2009

Women Outnumber Men on Social-Networking Sites

Marisa Taylor

When it comes to social-networking sites, women are more plugged in than men, according to data analysis by Brian Solis, president of Silicon Valley public-relations firm Future Works.

Mr. Solis used Google Ad Planner to determine the gender breakdown of users signed up for the most popular social-networking sites and found that in most cases, women outnumbered men. “The point of interest that’s worth review and discussion is that in social media, women rule,” he wrote.

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Wednesday, September 16, 2009

Understanding Users of Social Networks

Sean Silverthorne

If the ongoing social networking revolution has you scratching your head and asking, “Why do people spend time on this?” and “How can my company benefit from the social network revolution?” you’ve got a lot in common with Harvard Business School professor Mikolaj Jan Piskorski.

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Wednesday, September 2, 2009

Is Twitter’s Surpassing MySpace a Blip or a Trend?

Charles Arthur

Is that MySpace in the rear-view mirror, Twitter users may wonder?

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Monday, August 31, 2009

Is “Friending” in Your Future? Better Pay Your Taxes First.

Laura Saunders

Tax deadbeats are finding someone actually reads their MySpace and Facebook postings: the taxman.

State revenue agents have begun nabbing scofflaws by mining information posted on social-networking Web sites, from relocation announcements to professional profiles to financial boasts.

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Thursday, August 13, 2009

The Top 100 Search Terms Queried by Kids

Sarah Perez

Security firm Symantec has identified the top 100 searches conducted by children online.

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Tuesday, August 11, 2009

Social Networking Has Hidden Dangers for Teens

Jill Tucker

From behind their bedroom doors, more than 1 out of every 10 teenagers has posted a nude or seminude picture of themselves or others online – a “digital tattoo” that could haunt them for the rest of their lives, according to a poll being released today.

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Friday, August 7, 2009

Turning Out The Lights: SplashCast

Tomio Geron

SplashCast Corp., which lets people watch television shows within social networking sites, has been unable to raise new funding and has decided to shut down.

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It’s SO Over: Cool Cyberkids Abandon Social Networking Sites

Richard Wray and Sam Jones

From uncles wearing skinny jeans to mothers investing in ra-ra skirts and fathers nodding awkwardly along to the latest grime record, the older generation has long known that the surest way to kill a youth trend is to adopt it as its own.

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Wednesday, August 5, 2009

Marines Ban Facebook and MySpace, Pentagon Considers It

Andrew LaVallee

The U.S. Marines Corps, citing security concerns, has banned Facebook, MySpace and Twitter on its network, and the Pentagon said it is reviewing social-networking sites as it considers setting broader policies on their use. The Marine ban formalizes an existing block on social-networking sites on its government computers, and it does not affect members’ personal use of the sites.

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Wednesday, July 22, 2009

Adknowledge Buys Virtual Currency Company

Marisa Taylor

Adknowledge, one of the largest independent online ad networks, announced Tuesday that it has acquired KITN Media, owner of Super Rewards, a virtual currency monetization platform for online games and social networking sites like Facebook and MySpace, for an undisclosed amount.

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Friday, July 10, 2009

Facebook Says It Will Fight Power.com Countersuit

Andrew LaVallee

Facebook said it will fight a countersuit filed by Power.com, saying the company puts Facebook’s member information at risk.

Power.com bills itself as a “social inter-networking site,” in which users can sign on to their other social accounts, such as Twitter, LinkedIn and MySpace. It has some 8 million users.

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Tuesday, July 7, 2009

Lessons For Filmmaking Teens

Marisa Taylor

With the advent of Facebook, MySpace and YouTube, the so-called millennial generation is more adept than ever at sharing the details of their daily lives online.

But there may now be demand to do so in a more artistic way.

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