Apple’s (AAPL) iTunes makes saving music from CDs onto one’s personal computer a simple process, but doing the same with a DVD is much more complicated endeavor. Most DVDs are encoded with digital rights management technology to prevent copying.

Most DVD viewers think that’s hypocrisy. A study of 1,000 consumers conducted by the National Consumers League found that 90 percent think that they should have ability to back up DVDs on their personal computers in the same way they are able to do with music from a CD.

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Is AT&T (T) ready to take on Best Buy (BBY)? The phone company announced today that it will offer a technical support team providing in-home service for “virtually any home technology or entertainment need.” (Makes one chortle, just a little, to think about the “entertainment needs” AT&T might service in one’s home.) The offering is obviously competition for Best Buy’s Geek Squad technical support operation.

AT&T says it will help consumers configure computers, set up networking, install home theaters and mount TVs. “ConnecTech” as it’s called, will be available in the 50 States. On its Web page, ConnecTech lists prices ranging from $69 for basic troubleshooting of your PC or home network support to $179 for someone to come to your home for the same.

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