Tuesday, August 11, 2009
An Apple Board of Directors for the 2010s
Now that Google CEO Eric Schmidt has left Apple’s board, the path is clear for the company’s next likely director, Chief Operating Officer Tim Cook, to join.
Thursday, January 15, 2009
Apple’s No. 2 Has Low Profile, High Impact
When Apple Computer Inc. Chief Executive Steve Jobs lured little-known Timothy D. Cook to the company in early 1998, Mr. Cook was charged with straightening out the messy operations of a fallen Silicon Valley icon. Now, more than eight years later, Apple is resurgent and Mr. Cook is the company’s chief operating officer and its second in command. But he is still little known to the public–a stark contrast to Mr. Jobs, an executive so familiar that he’s lampooned on “Saturday Night Live.”
Tuesday, November 11, 2008
The Genius Behind Steve
Let’s start with some uncomfortable truths. We wouldn’t be publishing an article about the under-the-radar guy who’s most likely to succeed Steve Jobs as chief executive of Apple if Jobs himself hadn’t shown up at a company event in San Francisco in June looking frightfully skinny and pale.
Wednesday, April 23, 2008
Apple’s Secret Life
Forget Steve Jobs. The time to get the scoop on Apple’s next move is not when its charismatic founder is pitching the faithful on the computer and gadget-maker’s next product. It’s when his minions–Chief Operating Officer Tim Cook and Chief Financial Officer Peter Oppenheimer–meet with Wall Street analysts every quarter to talk over the Cupertino, Calif., company’s financial results. Will Apple introduce a next-generation iPhone in June? Is the company about to overhaul its lineup of hot-selling laptops? Is something even more exotic on the way? Pay attention, because Cook and Oppenheimer will almost surely drop some hints today.
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